The Narrative Of… Ride or Die (Episode 2) [Interview]

In episode two of HipHopCanada’s The Narrative Of…, Maricel Joy explores the origins and story behind the ‘ride or die’ theme in Hip Hop culture with Mark V. Campbell, urban culture expert and adjunct professor at the Ryerson University school of media. Taped at Sandbox Studios in Toronto, Maricel and Mark discuss (potential) origins of the theme, why and when it peaked as a prevalent narrative, why is it an important theme for the culture, and how the ‘ride or die’ theme can be / should be interpreted.